Raise the bar on irresistible,
indulgent and wholesome

Snacks icon

Snacks: When it comes to snacking, consumers want it all. From bold flavors that perk up the taste buds, to sweet layered goodness that delights.

Foodservice Innovation

Featured Product

NEW Pringles® Small Grab & Go Assortment Pack

Stack sales in your favor all day with four popular Pringles® flavors, now available together in one 60-count case. With five trays of customers' favorite flavors, it will help you save storage space and deliver the variety your customers crave!

Convenience Innovation

Featured Product

Sweeten Sales with Rice Krispies Treats®

Rice Krispies Treats® deliver a variety of irresistible, grab and go flavors that can help sweeten sales. Try the NEW Rice Krispies Treats® Big Bar with M&M’s®. It’s a great way to appeal to customers with a larger appetite for the indulgent chocolate flavor they already know and love!

Consumer Insights

Snacking Infographics

Snacking Infographics

C&U, B&I, C-Store, Healthcare, and Lodging: Explore the unique tastes and motivations of your customers with these handy Snacking Insights.

Convenience Innovation

Featured Product

Bear Naked Bites

Small Bites. Big Profits.

Bite size snacking has never been better with Bear Naked® Bites. They pack the goodness of a thoughtfully crafted blend of energy-dense ingredients into a bite-size format that active consumers really go for. Bear Naked® Bites come in two flavors, Dark Chocolate Sea Salt and Peanut Butter & Honey and are non-GMO Project Verified as well as gluten-free. Stock up on these small bites that will drive a big basket ring.

Featured Product

Pure Organic

Now Available in Assorted Cases for Foodservice

Pure® Organic bars are an exciting offering from Kellogg’s®. They’re organic and loaded with wholesome ingredients like fruit and nuts. They’re also gluten free, vegan and non-GMO Project Verified. Chocolate Brownie and Wild Blueberry are two luscious flavors that your customers will love. Now Available in Assorted Cases for Foodservice.

Featured Product

K-12 Smart Snacks

Smart Snacks

K-12 Smart Snacks that meet USDA Whole Grain-Rich and Grain Ounce Equivalence Requirements

Kellogg’s® provides leading brands that align with the USDA Smart Snacks Standards. Here’s a sneak peek at what’s new for the 2018-2019 school year.

®, ™, © 2018 Kellogg NA Co.   |  


*ABBREVIATED RULES: No Purchase Necessary. Begins 2/20/18 at 12:00:00 AM (ET) and ends 3/30/18 at 11:59:59 PM (ET). To enter or for complete Official Rules, go to www.KelloggsSpecialtyChannels.com/NSBW. Open to legal residents of the fifty (50) United States and District of Columbia who are 18 years of age or older; and are a K-12 foodservice operator. Void where prohibited. Subject to complete Official Rules. Sponsor: Kellogg Company, One Kellogg Square, Battle Creek, MI 49016. School Nutrition Association, 120 Waterfront Street, Suite 300, Oxon Hill, MD 20745

®, ™, © 2018 Kellogg NA Co.