K-12: Be a Hero Promotion

Make Your Menu the Hero.

Earn up to $4,000 for your school with Kellogg’s®! Encourage students to perform heroic acts of kindness and reward everyday heroes – your staff – with this comprehensive program that makes school dining more fun for everyone! The promotion runs January 1 through April 30, 2018. Sign up by sending your completed rebate form or contact your Kellogg’s® sales representative for more information. Get ready to start spreading smiles at your school!


How It Works

Learn more about the program and sign up to receive the tools to promote and celebrate heroic acts of kindness at your school. Earn cash rewards for your staff by purchasing participating Kellogg’s® products and featuring them on your menu from January 1 – April 30, 2018. *Includes Terms & Conditions.

Super Power Breakfast Menu Ideas

Inspire your school's heroes with these super-themed breakfast menu ideas.


Download these 8.5x11” digital posters that can be customized with inspiring messages specific to your students and staff.

Customizable Menu Templates

Promote your SUPER breakfast and lunch offerings with these customizable menu templates and keep students and staff informed about your menu all month long! Available January - April 2018.

Student Worksheet

Download this FUN hero-themed Word Search to help spread kindness in your student body.

Nomination Form

Find your heroes! Use this customizable form to gather nominations from your students and staff.


Reward kindness in your school and celebrate your special super heroes with this printable certificate.

Parent Newsletter

Keep parents in-the-know with this customizable Be A Hero newsletter template.


Download Be A hero program logos for customizing promotions at your school.

Social Media

Use your school’s social media pages to encourage program participation from your students and staff with these ready-to-share graphics and post examples.

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